Pete Croatto
Author
Pub. Date
2020.
Physical Desc
xii, 370 pages, 16 unnumbered pages of plates : illustrations (chiefly color) ; 23 cm
Language
English
Description
Explores the NBA's surge in popularity in the 1970s and 1980s and its transformation into a global cultural institution. Far beyond simply being a sports league, the NBA has become an entertainment and pop culture juggernaut. From all kinds of team logo merchandise to officially branded video games and players crossing over into reality television, film, fashion lines, and more, there is an inseparable line between sports and entertainment. But only...
